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Bruce Barton

b: Robbins, Tennessee, Aug 5, 1886

d: New York, New York, Jul 5, 1967

American. Author. Advertising Executive. Wrote best-seller Man Nobody Knows, 1925, diepicting Jesus as prototype of successful businessman.


  • Action and reaction, ebb and flow, trial and error, change - this is the rhythm of living. Out of our over-confidence, fear; out of our fear, clearer vision, fresh hope. And out of hope, progress.

  • Advertising is the very essence of democracy.

  • As a profession advertising is young; as a force it is as old as the world. The first four words ever uttered, Let there be light, constitute its charter. All nature is vibrant with its impulse.

  • Before you give up hope, turn back and read the attacks that were made on Lincoln.

  • Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business.

  • Conceit is God's gift to little men.

  • If you can give your son or daughter only one gift, let it be enthusiasm.

  • If you expect perfection from other people, your whole life is a series of disappointments, grumbling, and complaints. If, on the contrary, you pitch your expectations low, taking folks as the inefficient creatures which they are, you are frequently surprised by having them perform better than you had hoped.

  • If you have anything really valuable to contribute to the world it will come through the expression of your own personality, that single spark of divinity that sets you off and makes you different from every other living creature.

  • If you want to know if your brain is flabby, feel your legs.

  • It takes a real storm in the average person's life to make him realize how much worrying he has done over the squalls.

  • Most successful men have not achieved their distinction by having some new talent or opportunity that was at hand.

  • No sex, age, or condition is above or below the absolute necessity of modesty; but without it one vastly beneath the rank of man.

  • Nothing splendid has ever been achieved except by those who dared to believe that something inside them was superior to circumstance.

  • Sometimes when I consider what tremendous consequences come from little things… I am tempted to think… there are no little things.

  • The ablest men in all walks of modern life are men of faith. Most of them have much more faith than they themselves realize.

  • The essential element in personal magnetism is a consuming sincerity -- an overwhelming faith in the importance of the work one has to do.

  • The popularity of that baby-faced boy, who possessed not even the elements of a good actor, was a hallucination in the public mind, and a disgrace to our theatrical history.

  • Watteau is no less an artist for having painted a fascia board while Sainsbury's is no less effective a business for producing advertisements which entertain and educate instead of condescending and exploiting.

  • We pay just as dearly for our triumphs as we do for our defeats. Go ahead and fail. But fail with wit, fail with grace, fail with style. A mediocre failure is as insufferable as a mediocre success. Embrace failure! Seek it out. Learn to love it. That may be the only way any of us will ever be free. Tom Robbins Before you give up hope, turn back and read the attacks that were made on Lincoln.

  • What a curious phenomenon it is that you can get men to die for the liberty of the world who will not make the little sacrifice that is needed to free themselves from their own individual bondage.

  • When a load of bricks, dumped on a corner lot, can arrange themselves into a house; when a handful of springs and screws and wheels, emptied on a desk, can gather themselves into a watch, then and not until then will it seem sensible, to some of us at least, to believe that all these thousands or millions of worlds could have been created, balanced and set to revolving in their separate orbits -- all without any directing intelligence at all.

  • When you are through changing, you are through.

  • When you're through changing, you're through.

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